A buyer’s journey defines what the consumer needs at the moment. If your goal this year is to successfully boost your sales through video marketing, you must create videos relevant to your audience.
Everyone knows just how effective videos are when it comes to using them for marketing purposes. After all, a video can display stunning images with music and possibly commentary, making this type of content extremely interesting and engaging. If you have yet to implement video marketing in your business, do so right away. Any delay means lost potential customers that could have easily been drawn to you.
As you may have observed over the years, videos can resonate well with people because they are compelling and easily digestible for public consumption. In this article, we will share what you need to know about the impact of video marketing on your business and why it’s an investment worth making.
Corporate videos have become an increasingly helpful tool in the business world. While they have been used by companies for decades, they have evolved and come a long way over the years. On top of that, their uses and applications in these digital times are ever-expanding.
Identify your recording space. Before you start recording, pick a place you find comfortable, convenient, quiet and accessible. Give yourself more space than you think you need, as you may acquire new equipment down the road. If your recording studio is in your home or at work, try to use interior rooms that are […]
As 2019 approaches, there could be a dramatic shift in the digital marketing scene which encompasses SEO, social media, content marketing and more. In a constantly changing high-tech era, companies continue to wrestle for attention online. With less than two months until the year closes out, it’s critical to consider the advertising landscape and rethink your […]
Online videos are always going to be more concise than written messaging because they can convey information on more levels simultaneously than a written message can. Of course, there are bad videos just like there is bad writing. But a well-executed video can provide much more info in a shorter time. AND, a range of […]